Compensated dating, also known as “sugar dating” or “transactional relationships,” is a practice where individuals, typically young women, receive financial or material benefits in exchange for companionship, intimacy, or other forms of attention. In Kuala Lumpur, Malaysia, compensated dating exists within the broader context of urban life, influenced by factors such as economic disparities, societal expectations, and the rise of digital platforms facilitating such arrangements. While some perceive it as a means of financial support or empowerment, others raise concerns about its implications for social norms and the well-being of participants. Understanding the dynamics of compensated dating in Kuala Lumpur requires consideration of its cultural, economic, and technological dimensions.